Saturday, 12 January 2013

Phil Schiller: Cheap devices will never be the future of Apple


phil schiller iphone 5 Phil Schiller: Cheap devices will never be the future of Apple
Senior vice president of worldwide marketing for Apple Phil Schiller gave yesterday funinterviewChinese newspaper Shanghai Evening News. During the conversation, he denied particularly popular in recent rumors about cheap iPhone, saying that it was not the path that Apple is planning to develop.
Schiller said that they create a device with the use of advanced technology to ensure market leadership.Although cheap multifunction smartphones are very popular, they never replaced with high-quality products, the value of which is justified by the materials used and development. Apple remains the key to the user experience when working with the device. Competitors producing a pair of products per year, hoping to capture the market and the interest of consumers, but subsequently found that the device does not meet the expectations of customers and disappointing their weaknesses.
Honestly, I could not believe that they did roll down to the level of Samsung and release a budget version of the iPhone . And I'm really glad that the proposals and hopes were correct.

01:35